Experience

Independent Creative

Freelance | Jan 2021-Present

• Built a visual focused brand specializing in analog media, social media and creative consultation.

• Develop and execute cross-platform social campaigns aligned with brand voice, audience behavior and emerging pop culture trends.

• Deliver high impact digital and physical assets including social graphics and video to support brand identity across platforms.

• Provide creative direction and consultation on messaging, tone and rollout for brands and creators.

• Engage with diverse communities to ensure inclusive storytelling and representation across media.

 

Site Supervisor

Irmo Chapin Recreation Commission | Dec 2020 – Aug 2024

• Led communication strategy for a Title I school district program serving 200+ students and families and 50+ staff members, focusing on inclusion and impact.

• Created and distributed the program’s first weekly email newsletter and other public facing communications that helped increase enrollment across seasonal programs.

• Maintained internal communications and logistics to increase seasonal staff retention.

• Managed 100+ on and off-site events, overseeing communications, logistics and transportation while ensuring compliance with governmental regulations.

 

Multimedia Journalist, Producer and Director

Carolina News and Reporter | Aug 2020 – Dec 2020

• Reported, scripted, edited and published compelling news stories across digital video and live broadcast platforms under same day deadlines.

• Directed and produced daily newscasts using ENPS and managed content across web and social platforms.

• Technically produced 30-minute newscasts, maintaining consistency in tone, accuracy and timing.

• Wrote and shot feature stories and promotional social content for daily broadcasts on digital platforms.

 

Education

University of South Carolina — Columbia, SC

Bachelor of Arts in Journalism and Mass Communications & Political Science.

 

Skillset

• Creative Production: Adobe Creative Cloud (Photoshop, Premiere, After Effects), digital photography, 35mm film photography, instant film photography, Super8 videography, Hi8 camcorder videography and digitization, short form and long form video editing

• Multi-platform and Social Tools: Instagram, TikTok, X, CapCut, Canva, YouTube Studio, Scrl

• Strategy, Media and Communication: Internal communications, community engagement, script writing, copywriting, PR writing, emaily copy